Saint-Jean-sur-Richelieu, November 7, 2019 – Soleno, a Quebec company specializing in storm water management, is proud to unveil its new corporate video. This video highlights the company’s distinctive characteristics and vision, centered on a business model that integrates the circular economy, sustainable development and innovation.
With this new video, we hope that our current and future clients and partners will perceive us as an industrial ecoleader that stands out for the expertise of its team, the combined strength of its four business units and its vision focused on a business model that integrates the circular economy, sustainable development and innovation.
- Alain Poirier, President of Soleno.
When you stop to take a quick look at the progress that was accomplished, you realize that the company’s context has changed in recent years and the video created in 2013 no longer reflects our current and future branding.
- Catherine Côté, Marketing Manager at Soleno
That is why we have produced a new corporate video that aims to promote the current vision and new positioning of Soleno – 1st developer of sustainable solutions for mastering storm water - both created in 2016.
- Catherine Côté, Marketing Manager at Soleno
Soleno uses polyethylene sourced from domestic and industrial uses in the manufacturing of its products, which amounts to over 150 million containers used each year. Wherever standards allow, Soleno integrates recycled materials to create an efficient and environmentally-friendly product.
The materials that result from this process are mainly reused in the products and, due to the scientific research directed by the Soleno Innovation Pole, Soleno intends to increase the quantity and quality of its products, made partly of recycled materials, to exceed the performance criteria of legislative standards.
The images shot in this video highlight the company’s employees and partners, for each of the business units, several of the plants and some of the many projects carried out by the company, in order to illustrate the strength of the Soleno group, its expertise and its values, which are the drivers of its success.
Soleno’s new corporate video can be viewed here. It was produced the Sept24 ad agency, specialized in digital communication and interactive marketing.